![]() As Mark Wilson writes:īefore this update, Netflix had been forced to cram all seven letters of its name onto social networks and the tiny icon of its iOS app. ![]() It’s a pretty boss logo, but more than that, it’s immensely strategic. The new logo - a sharp, sophisticated letter mark - is the natural next step in this visual evolution. The ever-evolving company began rebranding their image last year with a modified version of their wordmark logo that ditched the kitschy, oversized drop shadow for a cleaner, crisper look. Netflix made waves recently with the announcement of a new logo.
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